You Believe that Providing an Audio Product as a Back-end Product Offer Will be a Great Seller
You believe that providing anYou believe that providing an audio product as a back-end product offer will be a great seller to your previous customers. The only problem is, you’re not sure what type of audio product will be easy and relatively cheap to produce, while still becoming a hit with your previous customers. One idea you may consider trying is to turn your ebook into an audio product.
Obviously, if you’ve sold the ebook as your main product offer in the past to these customers, you cannot sell the audio version of that same ebook to these same customers. However, you could create a new ebook on a topic that is related to the main product offer and that would work well being presented as an audio product, and provide the audio version to it as a back-end product offer.
This way, you provide a perceived higher-value offer as your back-end product offer, which will further encourage your past customers to consider and purchase your future product offers, provided the audio product is of the same high quality as your main product offer was.
To turn your ebook into an audio product, all you have to do is to get a microphone (most computers now have one built into them) and audio-editing software program (relatively inexpensive) and read your ebook aloud.
Now, if your voice isn’t conducive to reading aloud or you’re not comfortable reading to others aloud, you can hire someone else to read your ebook aloud for you. In addition, you can use the audio-editing software to make sure the voice can be heard clearly by your customers.
For more information on creating enticing back-end product offers, consult “Back-end Secrets Revealed.”
r to your previous customers. The only problem is, you’re not sure what type of audio product will be easy and relatively cheap to produce, while still becoming a hit with your previous customers. One idea you may consider trying is to turn your ebook into an audio product.
Obviously, if you’ve sold the ebook as your main product offer in the past to these customers, you cannot sell the audio version of that same ebook to these same customers. However, you could create a new ebook on a topic that is related to the main product offer and that would work well being presented as an audio product, and provide the audio version to it as a back-end product offer.
This way, you provide a perceived higher-value offer as your back-end product offer, which will further encourage your past customers to consider and purchase your future product offers, provided the audio product is of the same high quality as your main product offer was.
To turn your ebook into an audio product, all you have to do is to get a microphone (most computers now have one built into them) and audio-editing software program (relatively inexpensive) and read your ebook aloud.
Now, if your voice isn’t conducive to reading aloud or you’re not comfortable reading to others aloud, you can hire someone else to read your ebook aloud for you. In addition, you can use the audio-editing software to make sure the voice can be heard clearly by your customers.
For more information on creating enticing back-end product offers, consult “Back-end Secrets Revealed.”
