Don’t Wait To Target Sales

Don’t Wait To Target Sales

Getting a person’s email is one way to have them tip into your sales funnel, but making a sale is the definitive way to know you are dealing with someone interested in buying your products. If you have the email, that’s the time to start suggesting a paid product, whether it be through your newsletter, through an autoresponder, or as a special sales promotion. Many online marketers are afraid to ask for a sale immediately because the contact may choose to unsuscribe. You don’t have to have a page full of sales links to ask for one sale. And, you don’t have to tiptoe around the subject hoping to market them at some later date.

If you wait too long, it may come as a shock to a subscriber that you are asking for money now. They may feel a bit misled and the resistance to buy can be raised, instead of lowered. So, do ask for a sale almost immediately, but be careful not to overdo it.