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Archive for February, 2009

Audio Product Would be a Great Product to Sell to Your Past Customers

By jdmunoz On February 22, 2009 No Comments

You’re thinking that creating an audio product would be a great product to sell to your past customers and make back-end profits. But you’re not sure if you know how to create an audio product or even know what type of audio product you should create.
Here is some advice on how to decide upon and create an enticing audio product.

First, you should consider what your past customers are looking for in a product. This includes what topic they are interested in learning about. Not all topics will work well with audio products, and thereby, make them poor choices to make as back-end products.

For instance, if the topic includes a lot of graphics, charts, and other “show-and-tell” qualities that enhances the ability to present the information people need to know about, that would NOT make a good audio product, since audio products can only provide sound. Video products would be a better choice in this instance.

One example where a video product would be a better back-end product offer than an audio product is learning how to grow your own plants. Obviously, the product would have much more value if you can see exactly how to go about growing your own plants, rather than just have someone describe the process.

Conversely, if the topic includes much discussion about certain tactics, but not much use of visual aids, then an audio product would likely greatly appeal to your past customers. One example would be conducting an interview on what plant types work well in specific climates. Obviously, using video here would increase the costs of producing the product, while not adding any significant value to the end product itself, since people don’t need to see the interview taking place, being that there are no charts, graphs, or process being shown in the interview.

For more information on developing quality back-end products, consult “Back-end Secrets Revealed.”


audio product as a back-end product offer will be a great seller

By jdmunoz On February 22, 2009 No Comments

You believe that providing an audio product as a back-end product offer will be a great seller to your previous customers. The only problem is, you’re not sure what type of audio product will be easy and relatively cheap to produce, while still becoming a hit with your previous customers. One idea you may consider trying is to turn your ebook into an audio product.

Obviously, if you’ve sold the ebook as your main product offer in the past to these customers, you cannot sell the audio version of that same ebook to these same customers. However, you could create a new ebook on a topic that is related to the main product offer and that would work well being presented as an audio product, and provide the audio version to it as a back-end product offer.

This way, you provide a perceived higher-value offer as your back-end product offer, which will further encourage your past customers to consider and purchase your future product offers, provided the audio product is of the same high quality as your main product offer was.

To turn your ebook into an audio product, all you have to do is to get a microphone (most computers now have one built into them) and audio-editing software program (relatively inexpensive) and read your ebook aloud.

Now, if your voice isn’t conducive to reading aloud or you’re not comfortable reading to others aloud, you can hire someone else to read your ebook aloud for you. In addition, you can use the audio-editing software to make sure the voice can be heard clearly by your customers.

For more information on creating enticing back-end product offers, consult “Back-end Secrets Revealed.”


You Believe that Providing an Audio Product as a Back-end Product Offer Will be a Great Seller

By jdmunoz On February 17, 2009 No Comments

You believe that providing anYou believe that providing an audio product as a back-end product offer will be a great seller to your previous customers. The only problem is, you’re not sure what type of audio product will be easy and relatively cheap to produce, while still becoming a hit with your previous customers. One idea you may consider trying is to turn your ebook into an audio product.

Obviously, if you’ve sold the ebook as your main product offer in the past to these customers, you cannot sell the audio version of that same ebook to these same customers. However, you could create a new ebook on a topic that is related to the main product offer and that would work well being presented as an audio product, and provide the audio version to it as a back-end product offer.

This way, you provide a perceived higher-value offer as your back-end product offer, which will further encourage your past customers to consider and purchase your future product offers, provided the audio product is of the same high quality as your main product offer was.

To turn your ebook into an audio product, all you have to do is to get a microphone (most computers now have one built into them) and audio-editing software program (relatively inexpensive) and read your ebook aloud.

Now, if your voice isn’t conducive to reading aloud or you’re not comfortable reading to others aloud, you can hire someone else to read your ebook aloud for you. In addition, you can use the audio-editing software to make sure the voice can be heard clearly by your customers.

For more information on creating enticing back-end product offers, consult “Back-end Secrets Revealed.”
r to your previous customers. The only problem is, you’re not sure what type of audio product will be easy and relatively cheap to produce, while still becoming a hit with your previous customers. One idea you may consider trying is to turn your ebook into an audio product.

Obviously, if you’ve sold the ebook as your main product offer in the past to these customers, you cannot sell the audio version of that same ebook to these same customers. However, you could create a new ebook on a topic that is related to the main product offer and that would work well being presented as an audio product, and provide the audio version to it as a back-end product offer.

This way, you provide a perceived higher-value offer as your back-end product offer, which will further encourage your past customers to consider and purchase your future product offers, provided the audio product is of the same high quality as your main product offer was.

To turn your ebook into an audio product, all you have to do is to get a microphone (most computers now have one built into them) and audio-editing software program (relatively inexpensive) and read your ebook aloud.

Now, if your voice isn’t conducive to reading aloud or you’re not comfortable reading to others aloud, you can hire someone else to read your ebook aloud for you. In addition, you can use the audio-editing software to make sure the voice can be heard clearly by your customers.

For more information on creating enticing back-end product offers, consult “Back-end Secrets Revealed.